Thu?t ton TIktok l b? nguyn t?c v cch th?c ho?t ??ng c?a ?ng d?ng.V?i m?i video , d?a vo thu?t ton c?a mnh Tiktok s? tri?n khai phn tch b?ng cc cng ngh? x? l ngn ng? t? nhin cng cng ngh? th? gic my tnh.
N?u mu?n c s? b?t ph thay ??i cho knh c?a b?n, b?n c?n n?m ch?c v hi?u r thu?t ton c?a Tiktok .N?m r cch th?c ho?t ??ng c?a thu?t ton Tiktok gip b?n r? dng ??nh h??ng cch sng t?o n?i dung.
Cch ho?t ??ng c?a thu?t ton Tiktok
Tiktok lun mong mu?n ng??i dng xem nh?ng video ch?t l??ng & ?ng nhu c?u. Do ?, ban ??u Tiktok s? ?u tin phn ph?i cc n?i dung trn top ?? xu?t . ?a s? l cc video hay nh?t v?i l??ng view kh?ng, xen k? nh?ng video ? s? chn vo nh?ng video m?i ??n ng??i dng xem.
Khi b?n m? TikTok v d?ng l?i trong ngu?n c?p d? li?u For You c?a b?n, b?n s? ???c cung c?p m?t lu?ng video ???c qu?n l theo s? thch c?a mnh, gip b?n d? dng tm th?y n?i dung v ng??i t?o m b?n yu thch.
Trong qu trnh t?ng users xem n?i dung, ton b? hnh vi s? ???c l?u l?i ?? phn tch, t? cc phn tch d?a vo hnh vi follow,like,share,t??ng tc v?i ch? ?? no ?, t? ? m?i d?n phn ph?i n?i dung ?ng nhu c?u h?n

1. D?a vo ?u ?? Tiktok nh?n ra ch? ?? b?n ?ang chia s? l g?
T??ng tc c?a ng??i dng (User Interaction).
- Thng tin c?a video (Video Information).
- Thi?t l?p c?a thi?t b? v ti kho?n (Device and Account Setting).
- T? ?, knh th??ng s? ???c GN v?i m?t ch? ?? no ? & phn ph?i ?ng t?p users mong mu?n.
2. ?? cc video ln ?? xu?t c?a Tiktokth thu?t ton c?a Tiktok phn ph?i n?i dung nh? sau:
Tiktok ?nh gi n?i dung ch?t l??ng hay khng d?a vo cc tiu ch: l??t xem , l??t xem l?p l?i, l??t like, l??t share, l??t comment, th?i l??ng xem trung bnh,
Tiktok s? h?n ch? phn ph?i cc n?i dung bn hng, gy h?i cho ng??i xem. D?a vo t? kho trn m t?, comment & ki?m duy?t th? cng cc video trn ?? xu?t (trnh nhm t? kho nh?: mua bn, gi, lin h?, s?t,). Song song ? cc n?i dung sexy, ?n m?c h? hang hay x?m tr?/v?ng t?c khi lm n?i dung c?ng d?n d?n b? h?n ch? phn ph?i.
Tiktok ?u tin phn ph?i n?i dung theo cc trending, d?a vo hashtag. V phn ph?i theo x?p h?ng ti kho?n (ti kho?n tch xanh, ti kho?n c l??ng follow cao, ti kho?n ??ng t?i n?i dung ??u ??n,)
Xin trn tr?ng c?m ?n cc b?n ? ??c bi vi?t c?a tc gi? Nguy?n Phan Anh N?u cc b?n ho?c cc anh/ch? c?n t? v?n doanh nghi?p, t? v?n bn hng, t? v?n chi?n l??c kinh doanh, marketing online, qu?ng co tr?c tuy?n, chuy?n ??i s? v x? l kh?ng ho?ng truy?n thng, ho?c h?p tc ?o t?o, ?o t?o theo yu c?u c?a doanh nghi?p xin vui lng lin h? v?i cng ty PA Marketing ho?c chuyn gia Nguy?n Phan Anh c?a chng ti theo thng tin d??i ?y.

